DD Group appoints Sam Tyrer as CEO

London, UK, February 8 February 2023 – DD Group, a leading integrated dental and medical aesthetics distribution and service platform in the UK and Ireland, has today announced that Sam Tyrer will be appointed as CEO, replacing Paul Adams.

Paul has overseen a period of tremendous growth at DD Group since he joined in April 2018, consolidating the Group’s position as the leading provider of dental and medical aesthetics products and services in the UK and Ireland. Paul has been instrumental in developing expansion plans to support a growing number of customers and pursue new markets across the UK, Ireland, and beyond.

Sam Tyrer joins the Group from Co-op Funeral Services where she was CEO leading the UK’s largest provider of funeral services, with revenues of £400m and 4,700 colleagues across 830 locations. She has also been CEO of American Golf and the UK Managing Director of Countrywide. Sam will join as the Group’s new CEO with immediate effect.

Sam Tyrer, CEO of DD Group said: “I am delighted to be joining DD Group, and look forward to leading it in its next phase of growth.”

Paul Adams, the former CEO of DD Group, said: “I would like to thank all of the employees at DD Group for their dedication and contribution through a period of such monumental change. DD Group is a company with strong foundations, and I believe its next phase of growth will be one of great success. It has been a real pleasure for me personally to be part of the development of DD Group and I am proud of the company’s growth to date.

I am delighted to welcome Sam Tyrer, who brings a depth of customer and digital expertise from her background in the retail, property, financial services, and funeral services where she has a strong track record of delivering profitable growth. I believe this will be a positive step forward for the group and I wish Sam and the rest of the company every success in the future.”